LAS VEGAS, March 30 /PRNewswire-FirstCall/ -- CEO America, Inc. (Pink Sheets: CEOA), exclusive US licensee of CREDITZ(R) Digital Currency, today announced that it has released its Merchant API (Application Programming Interface) Version 1.2 to online merchants and marketers, thus enabling the next generation of online electronic payment applications in the US.

The CREDITZ Online Payment API gives its clients direct access to all the inherent benefits of CREDITZ, the world's first true ubiquitous digital currency. The API facilitates quick and easy implementation of the CREDITZ electronic payment, loyalty and marketing system in an online environment, regardless of the shopping cart platform, operating system or payment gateway.

Programmer-friendly and easy to use, CREDITZ API is delivered as a Web service. By implementing the CREDITZ API, online merchants and marketers will be able to accept CREDITZ as a loyalty form of payment, and pay customers and visitors for specific behaviors, like shopping, opening offers, viewing rich content and agreeing to accept offers from various sources.

Lawrence Bracco, Chief Marketing Officer of CEOA, notes, "Ecommerce websites and online communities are seeking new ways to monetize their traffic and content to enhance intimacy with their clients or membership. CREDITZ can be used to cross-market content, drive merchandising and promote events." Bracco added, "We are thrilled to be able to release this latest API to online merchants who wish to add the world's first digital currency to their checkout! We look forward to helping our clients process micro-payments more efficiently, increase both customer spend and customer retention, and enhance their value proposition across the North America."

The CREDITZ Merchant API Version 1.2 is only available to merchants who sign up in the US and Canada, however, it is expected it will be available to online merchants in the UK, Russia and China later in 2007.

About CEO America, Inc.

CEO America Inc. (Pink Sheets: CEOA) has the exclusive U.S. license of the CREDITZ(R) Digital Currency System. Using IBM's latest database and infrastructure technology, CREDITZ is designed as a global payment, marketing and loyalty system that is universal, replaces cash, and provides spendable CREDITZ Digital Currency to consumers. CREDITZ are paid to customers for behavior, and merchants can earn incremental revenue from that behavior. CREDITZ is the first payment system to integrate 21st century technology micro-payments, loyalty, marketing and business intelligence into its operating platform. It is the world's first digital currency-the transaction and marketing engine for the digital economy. For more information, go to http://www.creditz.com/ .

Forward-looking statement disclaimer. This document contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, particularly statements words such as "anticipates," "estimates," "expects," "projects," "intends," "plans," "believes" and words and terms of similar substance used in connection with any discussion of future operating or financial performance identify forward-looking statements. Our business is subject to numerous risks and uncertainties including our ability to raise sufficient capital to finance our operations. Other factors and risks could adversely affect our business in the future and could also cause actual results to differ materially from those contained in the forward-looking statements.

CONTACT: Lawrence Bracco, Chief Marketing Officer of CEO America, Inc.,
+1-310-395-6500, ext. 214

Web site: http://www.creditz.com/