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2008 East
DIAMOND SPONSOR:
Data Direct
Frontiers in Data Access: The Coming Wave in Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
Intel
Virtualization – Path to Predictive Enterprise
Green Hills
IT Security in a Hostile World
JBoss / freedom oss
Practical SOA Approach
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The Art & Science of SOA: How Governance Enables Adoption
PlateSpin
Effective Planning for Virtual Infrastructure Growth
Fujitsu
Automated Business Process Discovery & Virtualization Service
Ceedo
Workspace Virtualization
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2008 East
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Appcelerator
Think Fast: Accelerate AJAX Development with Appcelerator
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The Ultimate Framework for Creating Personalized Web 2.0 Mashups
ICEsoft
AJAX and Social Computing for the Enterprise
Kaazing
Enterprise Comet: Real–Time, Real–Time, or Real–Time Web 2.0?
Nexaweb
Now Playing: Desktop Apps in the Browser!
Sun
jMaki as an AJAX Mashup Framework
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KEYNOTES:
Douglas Crockford
Can We Fix the Web?
Anthony Franco
2008: The Year of the RIA
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Tealium Announces Tealium TrackEvent for RIA
Gives Users the Power of Control

Tealium Incorporated, a provider of high-end, results-oriented Web analytics consulting, announced the availability of Tealium TrackEvent, a solution designed to decouple development from web analytics implementation of rich internet applications (RIA) such as Flash, Flex and Ajax sites.

Tealium TrackEvent has been designed to work with any tag-based web analytics solution, including Omniture, Unica, Coremetrics, Google Analytics, and others. It allows web developers to send generic RIA calls from their applications. It then provides business users with an interface to transform these calls into requests specific to their web analytics solution. As a result, web developers no longer are required to have detailed knowledge of the web analytics tools. Instead, business users and web analytics practitioners can translate generic data generated from RIA sites into specific web analytics requests.

The result is a faster, more customized implementation of web analytics which requires minimal work from web development perspective. This is because business users will be able to fine-tune the implementation without constant reliance on the development team.

"Tealium TrackEvent decouples web development from web analytics implementation projects," said Mike Anderson, co-founder at Tealium. "Once a task that could only be performed by web developers, Tealium TrackEvent now lets business users control the web analytics implementations of complex Flash, Flex and Ajax sites."

An added benefit of Tealium TrackEvent is that it significantly shortens the web optimization cycle. This is because business users can now fine-tune RIA implementations without re-involving their development teams.

Tealium TrackEvent is available effective immediately.

About Tealium:
Tealium was founded in March 2008 in order to provide high-end, results-oriented Web analytics and digital marketing services to clients. Its co-founders have over 20 years of combined industry experience and have over the years consulted for many Fortune 500 companies such as Best Buy, Cisco, Disney Internet Group, Pfizer, Hasbro and more.

 

About RIA News Desk
Ever since Google popularized a smarter, more responsive and interactive Web experience by using AJAX (Asynchronous JavaScript + XML) for its Google Maps & Gmail applications, SYS-CON's RIA News Desk has been covering every aspect of Rich Internet Applications and those creating and deploying them. If you have breaking RIA news, please send it to RIA@sys-con.com to share your product and company news coverage with AJAXWorld readers.

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