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Digital Clarity Group Releases New Research on North American Landscape of Agencies and Integrators for Web Content and Customer Experience Management

Digital Clarity Group (DCG), the research-based advisory firm focused on customer experience management (CEM), announced the immediate availability of an update to the North American edition of its popular Guide to Service Providers for Web Content and Customer Experience Management. The 2014 publication presents new research on key trends in client/provider relationships and adds profiles of agencies and integrators not covered in the 2013 Guide.

DCG’s Guide to Service Providers is designed as a resource for organizations seeking service partners whose capabilities and expertise align with their content and digital experience initiatives. “We see more companies looking for new partners even when they are not implementing new CMS and CEM solutions. They are launching strategies and programs that require skills that they don’t have in-house,” noted Tim Walters, DCG Partner and Principal Analyst. “The Guide aggregates hard-to-find information about qualified service firms and offers advice about crafting the most effective relationships with them.”

The research on the 47 service providers profiled in the update indicates that demand for outside assistance with WCM and CEM projects in North America continues to be healthy, and for many it is increasing. “More than half of the firms we profiled reported higher employee numbers than in 2013, and seven had opened new offices,” commented Jill Finger Gibson, Principal Analyst and study director for DCG’s Guide series. “Service providers are also expanding into new areas. More are emphasizing their e-commerce capabilities, for example, compared to what they reported in 2013.”

In addition to new analysis and key research findings, the 2014 North American Guide to Service Providers features updated information on the 42 firms profiled in 2013, the addition of five new agencies and integrators for a total of 47, and revisions to the Guide’s design and structure to enhance the reader’s ability to quickly find relevant information. The service providers profiled have technology partnerships with 29 vendors of commercial and open source CMS products.

The North American and European editions of the Guide to Service Providers for Web Content and Customer Experience Management can be purchased on the DCG website starting at $349 US for a single-copy license. Sample Guides can be downloaded for free.

About Digital Clarity Group

Digital Clarity Group is a research-based advisory firm focused on the content, technologies, and practices that drive world-class customer experience. Global organizations depend on DCG’s research, advice, and consulting services to help them turn digital disruption into digital advantage. DCG’s research, blog, videos, and events are available at http://digitalclaritygroup.com.

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