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Magento Recognized As Top Platform for Fast-Growing Retailers in the Internet Retailer 500 Guide Demonstrating Tremendous Annual Growth

Magento, an eBay Enterprise company, today announced tremendous momentum across the Magento ecosystem, growing to more than 240,000 businesses across the Enterprise and Community Editions; a 60 percent increase since last year’s Imagine Conference. Magento also boasts the largest open-source commerce ecosystem of more than 2,800 certified developers and 260 proven system integrators worldwide.

Magento’s growth and power in the market have been featured in recent reports:

  • Magento has doubled the number of merchants featured in the Internet Retailer Top 500 Guide, leapfrogging competitors with 34 customers.
  • Magento now powers 26 percent of all ecommerce sites in the Alexa top one million sites list; more than any other ecommerce platform.
  • For the fourth consecutive year, Magento remains the most popular platform on the market, with a 34 percent increase in online retail sites since last year, according to a recent study by Tom Robertshaw.
    • Magento has increased penetration in key markets with a 45 percent share in Australia, 42 percent share in the U.K., 30 percent share in France and a 26 percent share in Germany.

“Merchants who do their homework select Magento because they know they’ll get rapid deployment and the lowest total cost of ownership in the industry,” said Mark Lavelle, head of global product and strategy, eBay Enterprise. “Magento’s great out-of-the box experience provides ultimate brand control and flexibility, and a scalable, robust feature-set designed for enterprise merchants. We make the decision easy, and our performance in the Internet Retailer 500 Guide proves it.”

“Tapping into the flexibility of the Magento Enterprise Edition for Munchkin’s direct-to-consumer web store helped facilitate a multichannel customer experience and is helping to establish Munchkin.com as the go-to consumer destination for Munchkin product research, content and new discovery. We are now activating campaigns offered through eBay Enterprise Marketing Solutions,” said Jonathan Bradbury, director of global ecommerce, Munchkin. “The ability to add new commerce solutions across the portfolio, as our business grows, is a great testament to the scalability offered by Magento and eBay Enterprise.”

Magento will bring together customers, partners, open source community enthusiasts, developers, industry experts and thought leaders from 40+ countries for its annual Imagine ecommerce conference from May 12 through 14 at the Hard Rock Hotel in Las Vegas, NV. Attendees will learn about the latest inspirations, technologies, techniques, and strategies transforming ecommerce.

The conference will offer keynotes by bestselling author Malcolm Gladwell, PayPal President David Marcus, eBay Enterprise SVP of Product and Strategy Mark Lavelle and Magento Co-Founder Roy Rubin. Imagine will also display a demo of BOXPARK, the world’s first pop up mall, which includes an online market place for brands via a Magento-powered storefront and an integrated PayPal iPad POS system.

To learn more about our IR 500 performance, please visit our Magento and eBay Enterprise blogs.

About eBay Enterprise

eBay Enterprise is a leading global provider of retail-optimized commerce solutions, including the Magento platform, order management, fulfillment, customer care, and marketing solutions. We enable brands and retailers of all sizes to deliver consistent omnichannel experiences across all retail touch points to attract and engage new customers, convert browsers into loyal buyers, and deliver products with speed and quality. With unrivaled flexibility and control, our clients are armed to accelerate sales growth and win with today’s digitally connected consumer. eBay Enterprise is headquartered in King of Prussia, Pa. and has offices in Austin, Barcelona, London, Los Angeles and New York. eBay Enterprise is an eBay Inc. (Nasdaq: EBAY) company. More information can be found at www.ebayenterprise.com and www.magento.com.

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